The name and contact details of the controller and the company data protection officer
This privacy information applies to data processing by:
Responsible: Hermann Vogt Forstbaumschulen (hereinafter referred to as HVF),
Hempbergstraße 112, 25462 Rellingen, Germany
The company data protection officer of HVF can be contacted at the above address, Mr. Henning Vogt, or at email@example.com.
Collection and storage of personal data and the nature and purpose of their use
a) When visiting the website
When you call up our website https://www.hermannvogt.de, information is automatically sent to the server of our website by the browser used on your end device. This information is temporarily stored in a so-called log file. The following information is recorded without your intervention and stored until it is automatically deleted:
IP address of the requesting computer,
Date and time of access,
Name and URL of the retrieved file,
Website from which the access takes place (referrer URL),
the browser used and, if applicable, the operating system of your computer and the name of your access provider.
The above-mentioned data will be processed by us for the following purposes:
To ensure a smooth connection of the website,
Guarantee a comfortable use of our website,
Evaluation of system security and stability and
for other administrative purposes.
The legal basis for data processing is Art. 6 para. 1 sentence 1 lit. f DSGVO. Our legitimate interest follows from the above-mentioned purposes for data collection. Under no circumstances do we use the data collected for the purpose of drawing conclusions about your person.
b) When registering for our newsletter
If you have expressly consented in accordance with Art. 6 para. 1 sentence 1 lit. a DSGVO, we will use your e-mail address to send you our newsletter on a regular basis. To receive the newsletter, it is sufficient to provide an e-mail address.
You can unsubscribe at any time, for example via a link at the end of each newsletter. Alternatively, you can send your unsubscription request at any time by e-mail to firstname.lastname@example.org.
c) When using our contact form
If you have any questions of any kind, we offer you the opportunity to contact us using a form provided on the website. In order to do so, it is necessary to provide a valid e-mail address so that we know who the enquiry comes from and can answer it. Further information can be provided voluntarily.
Data processing for the purpose of contacting us is carried out in accordance with Art. 6 Para. 1 S. 1 lit. a DSGVO on the basis of your voluntarily given consent.
The personal data collected by us for the use of the contact form will be automatically deleted after completion of the request you have made.
Your personal data will not be transferred to third parties for purposes other than those listed below.
We will only pass on your personal data to third parties if:
you have given your express consent in accordance with Art. 6 Para. 1 S. 1 lit. a DSGVO,
the disclosure pursuant to Art. 6 para. 1 sentence 1 lit. f DSGVO is necessary for the assertion, exercise or defence of legal claims and there is no reason to assume that you have an overriding interest worthy of protection in not disclosing your data,
in the event that there is a legal obligation to pass on the data in accordance with Art. 6 para. 1 sentence 1 lit. c DSGVO, and
this is legally permissible and required for the processing of contractual relationships with you in accordance with Art. 6 Para. 1 S. 1 lit. b DSGVO.
Information is stored in the cookie that is related to the specific terminal device used. This does not mean, however, that we are immediately informed of your identity.
In addition, we also use temporary cookies to optimise user-friendliness, which are stored on your end device for a certain defined period of time. If you visit our site again to make use of our services, it is automatically recognised that you have already been with us and which entries and settings you have made so that you do not have to enter them again.
These cookies enable us to automatically recognize that you have already been with us when you visit our site again. These cookies are automatically deleted after a defined time.
The data processed by cookies is required for the above-mentioned purposes to protect our legitimate interests and those of third parties in accordance with Art. 6 Para. 1 S. 1 lit. f DSGVO.
Most browsers automatically accept cookies. However, you can configure your browser so that no cookies are stored on your computer or so that a message always appears before a new cookie is created. However, completely deactivating cookies may mean that you cannot use all the functions of our website.
Analyse und Tracking-Tools
Die im Folgenden aufgeführten und von uns eingesetzten Tracking-Maßnahmen werden auf Grundlage des Art. 6 Abs. 1 S. 1 lit. f DSGVO durchgeführt. Mit den zum Einsatz kommenden Tracking-Maßnahmen wollen wir eine bedarfsgerechte Gestaltung und die fortlaufende Optimierung unserer Webseite sicherstellen. Zum anderen setzen wir die Tracking-Maßnahmen ein, um die Nutzung unserer Webseite statistisch zu erfassen und zum Zwecke der Optimierung unseres Angebotes für Sie auszuwerten. Diese Interessen sind als berechtigt im Sinne der vorgenannten Vorschrift anzusehen.
Die jeweiligen Datenverarbeitungszwecke und Datenkategorien sind aus den entsprechenden Tracking-Tools zu entnehmen.
b) Google Analytics
For the purpose of designing and continuously optimizing our pages according to your needs, we use Google Analytics, a web analysis service of Google Inc. (https://www.google.de/intl/de/about/) (1600 Amphitheatre Parkway, Mountain View, CA 94043, USA; hereinafter “Google”). In this context, pseudonymised user profiles are created and cookies (see section 4) are used. The information generated by the cookie about your use of this website such as
the operating system used,
Referrer URL (the previously visited page),
Host name of the accessing computer (IP address),
Time of the server request,
are transmitted to a Google server in the USA and stored there. The information is used to evaluate the use of the website, to compile reports on the website activities and to provide further services associated with the use of the website and the Internet for the purposes of market research and demand-oriented design of these Internet pages. This information may also be transferred to third parties where required by law or where third parties process this data on our behalf. Under no circumstances will your IP address be merged with other data from Google. The IP addresses are made anonymous, so that an assignment is not possible (IP masking).
You can also prevent the collection of data generated by the cookie and related to your use of the website (including your IP address) and the processing of this data by Google by downloading and installing a browser add-on (https://tools.google.com/dlpage/gaoptout?hl=de).
As an alternative to the browser add-on, especially for browsers on mobile devices, you can also prevent Google Analytics from collecting the data by clicking on this link. An opt-out cookie is set to prevent the future collection of your data when you visit this website. The opt-out cookie is only valid in this browser and only for our website and is stored on your device. If you delete the cookies in this browser, you will have to set the opt-out cookie again.
Further information on data protection in connection with Google Analytics can be found in the Google Analytics help (https://support.google.com/analytics/answer/6004245?hl=de).
c) Google Adwords Conversion Tracking
In order to statistically record the use of our website and evaluate it for the purpose of optimizing our website for you, we also use Google Conversion Tracking.
Google Adwords sets a cookie (see point 4) on your computer if you have reached our website via a Google ad.
These cookies lose their validity after 30 days and are not used for personal identification. If the user visits certain pages of the Adwords client’s website and the cookie has not yet expired, Google and the client can recognize that the user clicked on the ad and was redirected to that page.
Each Adwords client receives a different cookie. As a result, cookies cannot be tracked on the websites of Adwords customers. The information collected using the conversion cookie is used to generate conversion statistics for Adwords customers who have opted for conversion tracking. Adwords advertisers know the total number of users who clicked on their ad and were redirected to a page with a conversion tracking tag. However, they do not receive information that can be used to identify users personally.
d) Google Maps
To make it easier for you to find us, we have integrated maps from the Google Maps service of Google LLC into our website via an API. To be able to display the content in your browser, Google must receive your IP address, otherwise Google could not provide you with this integrated content.
The legal basis for this data processing is Art. 6 para. 1 b) DSGVO, as the IP address is required to be able to deliver the contents to you. In this processing, our cooperation with Google is based on an agreement on joint responsibility in accordance with Art. 26 DSGVO, which can be accessed here (https://privacy.google.com/intl/de/businesses/mapscontrollerterms/).
Further information on data processing by Google can be found in the Google data protection guidelines at https://www.google.de/intl/de/policies/privacy/.
social media plug-ins
We use social plug-ins from the social networks Facebook, Twitter and Instagram on our website on the basis of Art. 6 para. 1 sentence 1 lit. f DSGVO in order to make our company better known. The underlying advertising purpose is to be regarded as a legitimate interest within the meaning of the DSGVO. The responsibility for data protection compliant operation is to be guaranteed by their respective providers. The integration of these plug-ins by us takes place by means of the so-called two-click method to protect visitors to our website in the best possible way.
On our website, social media plugins from Facebook are used to make their use more personal. For this we use the “LIKE” or “SHARE” button. This is an offer from Facebook.
If you call up a page of our website that contains such a plugin, your browser establishes a direct connection with the Facebook servers. The content of the plugin is transmitted by Facebook directly to your browser and integrated into the website by it.
Through the integration of the plugin, Facebook receives the information that your browser has called up the corresponding page of our website, even if you do not have a Facebook account or are not currently logged in to Facebook. This information (including your IP address) is transmitted by your browser directly to a Facebook server in the USA and stored there.
If you are logged in to Facebook, Facebook can assign your visit to our website directly to your Facebook account. If you interact with the plugins, for example by clicking the “LIKE” or “SHARE” button, the corresponding information is also transmitted directly to a Facebook server and stored there. The information is also published on Facebook and displayed to your Facebook friends.
Facebook may use this information for the purposes of advertising, market research and the design of Facebook pages to meet your needs. For this purpose, Facebook creates usage, interest and relationship profiles, e.g. to evaluate your use of our website with regard to the advertisements shown to you on Facebook, to inform other Facebook users about your activities on our website and to provide other services associated with the use of Facebook.
If you do not want Facebook to assign the data collected via our website to your Facebook account, you must log out of Facebook before visiting our website.
For the purpose and scope of data collection and the further processing and use of data by Facebook, as well as your rights in this regard and setting options for protecting your privacy, please refer to the Facebook data protection information (https://www.facebook.com/about/privacy/).
On our website you will find plugins of the short message network of Twitter Inc. (Twitter) are integrated. You can recognize the Twitter plugins (tweet button) by the Twitter logo on our site. You can find an overview of tweet buttons here(https://about.twitter.com/resources/buttons).
If you visit a page of our website that contains such a plugin, a direct connection between your browser and the Twitter server will be established. Twitter thereby receives the information that you have visited our site with your IP address. If you click the Twitter “tweet button” while you are logged in to your Twitter account, you can link the contents of our pages on your Twitter profile. This allows Twitter to associate your visit to our pages with your user account. We would like to point out that we, as the provider of the pages, have no knowledge of the content of the transmitted data or its use by Twitter.
Our site also uses social plugins (“Plugins”) from Instagram, which is operated by Instagram LLC, 1601 Willow Road, Menlo Park, CA 94025, USA (“Instagram”).
The plugins are marked with an Instagram logo, for example in the form of an “Instagram Camera”. When you access a page on our site that contains such a plug-in, your browser will establish a direct connection to Instagram’s servers. The content of the plugin is transmitted by Instagram directly to your browser and integrated into the page. This integration informs Instagram that your browser has called up the corresponding page of our website, even if you do not have an Instagram profile or are not currently logged in to Instagram.
This information (including your IP address) is transmitted by your browser directly to an Instagram server in the USA and stored there. If you are logged in to Instagram, Instagram can immediately associate your visit to our website with your Instagram account. When you interact with the plug-ins, for example by clicking the “Instagram” button, this information is also transmitted directly to an Instagram server and stored there. The information is also published to your Instagram account and displayed to your contacts.
If you do not want Instagram to associate the information collected through our website directly with your Instagram account, you must log out of Instagram before visiting our website.
Rights of data subjects
You have the right:
– to request information about your personal data processed by us in accordance with Art. 15 DSGVO. In particular, you may request information on the purposes of the processing, the category of personal data, the categories of recipients to whom your data have been or will be disclosed, the planned duration of storage, the existence of a right of rectification, cancellation, restriction of processing or opposition, the existence of a right of appeal, the origin of your data, if not collected by us, as well as the existence of automated decision making including profiling and, if applicable, meaningful information on the details thereof;
– in accordance with Art. 16 DSGVO, to demand without delay the correction of incorrect or incomplete personal data stored by us;
– pursuant to Art. 17 DSGVO to demand the deletion of your personal data stored with us, unless processing is necessary to exercise the right to freedom of expression and information, to fulfil a legal obligation, for reasons of public interest or to assert, exercise or defend legal claims;
– pursuant to Art. 18 DSGVO, to demand the restriction of the processing of your personal data, insofar as the accuracy of the data is disputed by you, the processing is unlawful, but you refuse to delete it and we no longer require the data, but you require it for the assertion, exercise or defence of legal claims or you have lodged an objection to the processing pursuant to Art. 21 DSGVO;
– in accordance with Art. 20 DSGVO, to receive your personal data that you have provided us with in a structured, common and machine-readable format or to request that it be transferred to another responsible party;
– in accordance with Art. 7 para. 3 DSGVO, to revoke your consent to us at any time. As a result, we may no longer continue data processing based on this consent in the future and
– to complain to a supervisory authority in accordance with Art. 77 DSGVO As a rule, you can turn to the supervisory authority of your usual place of residence or workplace or to our office.
Right of objection
If your personal data are processed on the basis of legitimate interests pursuant to Art. 6 para. 1 sentence 1 lit. f DSGVO, you have the right to object to the processing of your personal data pursuant to Art. 21 DSGVO, if there are reasons for doing so that arise from your particular situation or if the objection is directed against direct advertising. In the latter case, you have a general right of objection, which will be implemented by us without indicating a special situation.
If you wish to exercise your right of revocation or objection, simply send an e-mail to email@example.com.
We use the common SSL (Secure Socket Layer) method in connection with the highest encryption level supported by your browser when visiting our website.
As a rule, this is a 256-bit encryption. If your browser does not support 256-bit encryption, we use 128-bit v3 technology instead. You can tell whether an individual page of our website is being transmitted in encrypted form by the closed display of the key or lock symbol in the lower status bar of your browser.
We also use suitable technical and organisational security measures to protect your data against accidental or deliberate manipulation, partial or complete loss, destruction or unauthorised access by third parties. Our security measures are continuously improved in line with technological developments.
This data protection declaration is currently valid and is dated January 2020.
It may become necessary to amend this data protection declaration as a result of the further development of our website and offers on it or due to changes in legal or official requirements. You can access and print out the current data protection declaration at any time on the website at https://www.hermannvogt.de/datenschutzerklaerung.
Hermann Vogt Forstbaumschulen